Having established themselves in most major supermarkets, Glendale then won the Hot 1’s snack food contract in Shell garages.
Glendale acquired all assets of a sausage company and, with the machinery that came with the deal, entered the sausage market and increased cooking capacity by 400%.
Glendale Foods merged with Supreme Foods (formed by Paul Burkett and Mark Jones in 2004) in a reverse takeover, including acquisition of The Great British Pudding Company. Paul, a trained chef, progressed into food manufacturing, becoming a Director of Plumtree Farms (sold to Canterbury Foods in 1998), progressing to Freshbake Foods, which entered into a management buy-out in 2002. Having started at James T Blakeman, manufacturers of sausages and meat-based products, Mark Jones fast tracked his career to operations manager leading to joint founder of Supreme Foods.
Glendale completed purchasing the remaining shares from founding shareholders John, Gill and Pam Mortimer as it prepared for the next stage of its growth. Managing Director Paul Burkitt and Operations Director Mark Jones became the sole shareholders.
Glendale relaunched the brand Hot 1’s, plus Wrapsters, a new hand-held snack as an on-the-go lunchtime concept.
Glendale partnered with ‘Meat the Alternative’ in a joint venture to offer a high-protein, meat-free product range to attract the growing market of vegans, vegetarians and flexitarians, looking for nutritious alternatives to meat products.